I've blogged before about how more and more Swedish companies are using English in their slogans (Hemmakwell I am talking to you) but this is one of the old classic Swenglish mistake companies back for more punishment.
How is this for cat food?
Pussi - As good as it looks!
Ah yes, because this bag full of meat and gravy really looks appetizing. But then there is the fact that Pussi's old slogan used to be:
Pussi - Whisker lickin good
So they seem to be pretty aware of the double entendre. I mean, who markets cat food based on appearance. And their whisker lickin good products made quite a run on Swedish/English blogs.
Until then, if your cat is looking for some good looking food, try Pussi!
Dag Wirén: National Swedish Treasure
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